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Future Forward is a software development company based in the Netherlands that provides software development and IT consultancy services to a wide range of clients across different industries. As a tech company, their website is an essential part of their business, as it serves as a platform to showcase their expertise, services, and past projects.
However, the previous website design did not effectively communicate Future Forward's brand identity and services, which made it difficult for potential clients to understand what they offer. Thus, the company decided to embark on a website redesign project to improve their website's user experience, design, and functionality.
After collecting valuable insights, the company had a clear goal of completely revamping their website to better represent the company and its services. The new website had to be visually appealing, user-friendly, and responsive, as well as have improved SEO and technical performance.
The primary goal of the website redesign project was to create a website that could communicate Future Forward's expertise and services effectively. The existing website lacked consistency, clarity, and effective branding.
Our team started by creating a brand new design for the website, focusing on a modern and minimalist aesthetic. We began by reorganizing the content to make it more user-friendly and easily accessible. We created new pages for Home, About Us, How We Work, and Solutions, ensuring that each page was designed with clear call-to-actions and optimized for user experience.
The redesigned website has received great feedback from both clients and internal stakeholders. Users have reported an improved experience on the website, with faster load times and a more intuitive design.
The new design has also resulted in an increase in website traffic and engagement, with more visitors spending time on the site and visiting more pages. The new content and improved SEO have also helped to improve search rankings, resulting in an increase in organic traffic.
The redesign of Future Forward’s website has successfully achieved the objectives set out by the company. The new design is visually appealing, user-friendly, and provides a better overall experience for users. The technical improvements have also resulted in faster load times and improved site performance.
The new website has helped to increase engagement, traffic, and search rankings, all of which contribute to the success of the business. We are proud to have worked with Future Forward and to have been a part of this project.
Future Forward: Website Redesign
Categories: Mobile, Website