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When it comes to Visual signage, communication mediums have evolved over the last couple of decades from static paper and print signage to interactive wayfinding apps and touchscreen kiosks. There's basically no limit in making it easier for humans to find what they're looking for.
Using our own digital signage platform Castit, we created a simple touchscreen application for our client World Trade Center, which displays the departure times of the local public transportation.
Using web technology, we built our own Digital Signage app and created an intelligent, interactive way to make smart info even smarter. After all, we all live in the real-time world. With our software you can publish or edit information for your visitors in a blink of an eye. Do you need to catch a bus? Are you late for a train? Here it is - all the information presented in plain and simple terms.
This project's transition from paper to screen was possible for the most part due to ever-evolving technology, which has become so wide-spread and such a big part of our daily lives that it's almost impossible to function normally without it. And you know what's the best part? It's a self-service thing. Come by, check all the info you need and you're good to go. No hustle, no messy paperwork and reprints of old train schedules.
The transition of Signage to the digital domain has also led to improvements in wayfinding mediums, such as our own Maptomize application customized for the IKEA store, where there are often large numbers of people looking for a shortcut to a specific department, information, or just a place to grab a coffee.
Feel free to check it out for yourself.
World Trade Center public transportation information touchscreen application
Categories: Touchscreen, Castit, Digital signage