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GeoMer Biro, a major geodetics company that works closely with construction and architectural firms, approached Future Forward about creating a new website from scratch. This case study explores the problems, steps, and integrated solutions involved in developing an SEO-friendly, analytics-driven website that suits the specific demands of a geodetics company.
The client, based in Serbia, is a well-established geodetics firm specializing in services that are integral to the construction and architecture industries. They provide precise measurements and data analysis that construction and architectural firms rely on for their projects. As a company that prides itself on accuracy and reliability, the client needed a professional and informative online presence to reflect their expertise and attract new clients.
The key difficulty was to understand the geodetics industry's special needs and peculiarities in order to develop a site that would appeal to its target audience. In addition, the website needs to be SEO-friendly and integrate with Google Analytics 4 to help the customer analyze and understand its impact.
After thorough research and discussions with the client, we developed a comprehensive one-page website that includes the following sections:
To make the website SEO-friendly, we used the following strategies:
In addition, we added Google Analytics 4 to offer the client detailed information on the performance of their website. This configuration allows the client to watch visitor activity, assess the success of their content, and make data-driven decisions to enhance their online presence.
The launch of the new website had a significant impact on the client. Here are some of the key benefits they experienced:
Developing a website for a geodetics company like GeoMer Biro required a deep understanding of the industry and a strategic approach to design and SEO. By leveraging our expertise at Future Forward, we created a professional, informative, and SEO-friendly website that significantly boosted the client’s online presence.
If you'd like to improve your company's online appearance with a custom-built website, you can contact Future Forward now. Our team is ready to assist you in developing a website that generates results and positions your organization for long-lasting success.
GeoMer Biro
Year: 2020
Categories: Web, Website, UX
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