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Allport New website

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Is your site old and 'dirty'? You probably could use a redesign...

 

Allport recognized this and made a redesign with us

We collected the needs & compared to competitors to craft the best experience representing the great company. Here is a digest of what we did to their old website. 

 

Mobile first design

Mobile first is actually user centric approach. Main feature of any website, whatever the business model of your company, is content. Content is what users come for. Whether to engage with it or buy your content. Mixed with mobile first approach, you content is served and optimized for all mobile devices, and their owners, users. It all leads to one thing. User centric approach to redesign yields content centric websites. Which means your users will have a better time interacting with your content. The more traffic you get on a website, the more likely some of them will become your customers. That's a direct Return of Investments. 

 

Modern design

Market trends have shifted. And, yes, users have changed. Allport realized the need to redesign their site accordingly. When it comes to our approach It was not just about the modern design, the "flat" colors, the icons, the flashy animations. Nope.

It was about organizing Allport content and features to be more useful and informative for their users.

Allport website has design and development best practices built in. Clear information structure comes hand in hand with minimalist approach to design, a lot of white space for content to "breath", big readable typography, effective imagery. 

 

Lazy loading

Lets go easy on the bandwidth, especially for the mobile users. On the network bandwidth can be really limited, why waste it.

 

Images on Allport website provide critical information, visual interest and important 'break points' for users. 

The problem is, when there's a lot of data on a page (read: Images) than you have a page load problem. With lazy loading you get both easier-on-the-load-time and user delight with an effective animation.

We made Allport load lighting fast, and content loads nicely.

We all need to adapt to the changes that the came with recent years, or more likely changes that occur every minute in web industry, minutes that in technology terms sound like an epoch. Technology is changing so rapidly, there's a huge gap that makes it impossible for you as not a tech related company to follow up on those trends. But your business depends on your website as one of those channels of sales so important today that the modern business can't do with out.

Future Forward is always ready to jump in and bridge the gap for you. 

Take a peek at some of the Allport designs. 

Ikea store

Year: 2015
Categories: Website

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